Darnton EGS were appointed by ICICI UK to work with them on the roll out of new bank branches within the UK.
No.1 Knightsbridge is the flagship ICICI branch in the UK, where we worked closely with client teams to incorporate the brand manual to UK standards and sensibilities. Our adaptations then formed the basis of the brand manual for the UK.
Crucial to the success projects has been a keen understanding of the working of retail banking, customer flow and security.
Further schemes have been delivered at locations including Manchester, Birmingham, Wembley and Southall. The brand manual developed by Darnton EGS has been implemented to great effect, allowing for standardisation and brand uniformity.